OUR APPROACH

We imagine and transform brands by putting the human at the heart of our creative approach.

 
 

“Because boring is bad for business.”

 

WHO ARE THEY

They Department is a multidisciplinary creative agency based in Manhattan & Taichung that helps businesses, entrepreneurs, and individuals speak up, step forward and stand out.

We arrive at business-reflective design decisions by integrating strategic thinking with human-centric design, creating brands with personalities that you’ll want to hang out with (and buy things from).

 

WHAT WE DO

Brand Strategy
Product Development
Production Sourcing
Retail Strategy

 

Brand Identity Design
Art Direction
Creative Advertising
E-commerce Web Design

 

Digital Marketing
Social Media Management
Brand Photography & Film
Interior / Experience Design

WHAT WE GIVE A SHIT ABOUT

We believe in the power of great design = good business, the energy of working creatively together, and good, clean, simple, no BS communications.

We also believe that doing yoga regularly can eventually give you magical powers.

“There’s no shortage in remarkable ideas, what’s missing is the will to execute them.”


- Some famous marketing guy said this, we forgot his name

THE TEAM

Jack Lin | Creative Director

taking care of how the brand looks and feels

Daniel Ojalvo | Business & Retail Director

taking care of how the brand makes money

Angela Lin | PR / Marketing Director

taking care of how the brand survives in the world

Our team is lean, which is another word for small, which allows us to be flexible, keeping the overhead down and providing our clients with that personal touch that leads to true collaborations. When creative juices flow and wifi is strong - we can always assemble our senior-level creative partners, designers, photographers, writers, strategists, PR people, sugar-daddies and manufacturing connections, as needed, on projects for the perfect fit.

 
 

“We may be small but our hearts are large”

- That Ben Stiller movie with museum dinosaurs

 

Awards & Recognitions

2020

A’ Design Award (Italy) - Gold
Nominated for Designer of the Year

2020

Golden Pin Design Award - Finalist

2019

Fashion Institue of Technology - Design Entrepreneur Finalist

2018

Micam Milano 85 - Emerging Designer

2017

Adobe Design Achievement Award - Design

2016

The One Show - Design/Advertising - Merit